A new partnership

We’re delighted to announce a partnership with Pontomobi, the biggest, smartest and best mobile agency in LatAm.

Whilst we’re confident that we can deliver the very best insight and ideas around mobile and social, our architect builder model for implementation wasn’t quite as sorted.

But we’re convinced that the Pontimobi team is the best collection of tech talent around and we’ll now use them for our tech development. So we now have on our team, around 100 of the most experienced mobile and facebook developers in the business – and with a really competitive cost base.

We’ve talked with lots of tech and development talent around the UK and Europe – and whilst we’ve met with some smart people, we were concerned that the good talent was overworked (and consequently somewhat overpriced) and under resourced. One of the issues holding mobile back has been the friction in getting stuff done; small teams with limited skills – usually just iPhone apps – have created a market where getting stuff done is often quite slow and usually quite expensive.

With this partnership with Pontomobi we can now move quickly and at a price point where brands can combine reach and richness, rather than spend the whole budget on an iPhone app.

News, 30/06/2011

Some news from our development partners Pontomobi in Brazil.

Firstly, our guys have a new – or at least modified – Corporate Identity: .Mobi. Actually quite smart, seeing as . (dot) is called Ponto in Portuguese.

Secondly, .Mobi has published a new version of their show reel. Watch the video here:

.Mobi’s Reel 2010/11 from .Mobi on Vimeo.